The Stratecon Group, Inc., a leading tech industry strategic marketing company, announced today that the Home Technology Specialists of America (HTSA) has appointed it as media representative for the organization. This appointment is effective immediately.
See more on this new partnership…
As one of the industry’s first and most prominent retail buying groups, HTSA’s retail and custom integration members represent a veritable Who’s Who of the electronics industry. Laser-focused on the upscale, high-performance segment of the market, HTSA members offer their customers only the finest-quality brands along with highly-professional home installation services. HTSA members are recognized by group vendors as extremely valuable partners in the marketing of their technology products to consumers.
The Stratecon Group (Stratecon) is a tech industry marketing company that creates strategic marketing solutions for any size tech company. Stratecon has decades of experience helping clients develop and disseminate powerful marketing messages to their respective markets.
“We are extremely pleased to have this opportunity to work with Stratecon, one of the top marketing communications companies in our industry,” said Jon Robbins, Executive Director of Home Technology Specialists of America. “With HTSA’s combination of highly-respected members, best-in-class brands, and profitable member programs, we look forward to Stratecon’s expertise in clearly communicating these benefits to the market.”
HTSA has lately gone through some exciting changes with Executive Director Jon Robbins recently rejoining the organization that he helped establish twenty years ago. Also, the group recently named a new slate of directors for its board of directors. This burst of energy from the all-new group management has generated a fresh explosion of momentum that is already yielding results – the group expects to issue several exciting new announcements in the very near future.
“We are greatly honored to have been selected by HTSA as their media representative,” said Ted Green, founder and President of The Stratecon Group, Inc. “HTSA’s savvy management and board have created an unequaled combination of high-profile membership, leading technology partners and profitable member support programs. We look forward to the challenge of working with them to effectively communicate all of the benefits of HTSA to all of its stakeholders.”
To learn more about the Home Technology Specialists of America, be sure to visit www.htsa.com.