The Stratecon Group, Inc.

Strategic Concepts in Marketing
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FAQs
Frequently asked questions for those who want to be in the know...

 

What the heck is a "Stratecon"?
Why should I use a consultant?
I've heard that consultants are expensive...is this true?
How do I figure out if using a consultant is right for my company?
What are the areas in which you can assist my company?
How do I get started?




Q: What the heck is a "Stratecon"?
 
A: "Stratecon" is a conjunction of the words STRATEgic and CONcepts. Our tagline is: Strategic Concepts in Marketing.

Q: Why should I use a consultant?
 
A: No one has ALL of the answers, but consultants often have broad-based backgrounds with experience beyond that of anyone at your company...even yourself. BUT the key value of an outside consultant is that they can look at your company/product/technology/situation from a completely objective point-of-view. If they are good consultants, they'll tell you what you NEED to know...not simply what you WANT to hear.

Q: I've heard that consultants are expensive...is this true?
 
A: That depends on how you look at it. Usually, a good consultant can save you money by avoiding costly mistakes and accelerating your company's profitable success. Also, when compared to the cost of adding staff with salaries, benefits, paid holiday, vacation time, sick pay, etc...a consultant brought in on a project-by-project basis can be much more affordable.
 
Finally, what is the cost of failure? If a consultant helps you avoid failing and gets your company on track...what's that worth? It could be priceless!

Q: How do I figure out if using a consultant is right for my company?
 
A: The best place to start is to call us at (732) 321-4181 to schedule an initial consultaion. There is no charge for this consultation and after this discussion you'll have a better idea of the potential payoff of working together.

Q: What are the areas in which you can assist my company?
 
A: TSG can help you with any sales, marketing, or business planning aspects of your business. Whether you need a marketing plan developed to help you grow your market share, a new brochure designed, a press release created & distributed, or a full business plan written to launch a new company or division...Stratecon can help you. No project is too large or too small!

Q: How do I get started? 
A: Call (732) 321-4181 NOW to arrange for a FREE initial consultation!